 Training Resources | ||
   
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Advertising
A: Audio tape |
Number | Title |
| B1006L | Adman |
| B1010 | Advertising Handbook |
| B1012 | Advertising Media Planning |
| B1015 | Advertising That Works* |
| B1036 | Confessions of An Advertising Man |
| B1047L | Design of Advertising |
| B1059L | Employment Classified Study |
| B1064L | Facts on Position_ Timing_ and Creativity* |
| B1071 | Fundamentals of Copy & Layout |
| B1083L | Guide to Selling Advertising Space* |
| B1090 | How to Become an Advertising Man |
| B1092 | How to Check Your Newspaper Ads for more SelL |
| B1093 | How to Create and Deliver Winning Advertising Presentations |
| B1094L | How To Create Small Space Newspaper |
| B1100 | How to Sell Advertising to Managements |
| B1103 | How to Write a Successful Advertising Plan |
| B1110L | Key Notes from Basic Advertising Sales Seminar |
| B1116L | Looking Good In Print* |
| B1120 | Macromedia Freehand: User Manual |
| B1136 | My Life in Advertising/Scientific Advertising |
| B1137 | National Register of Advertising Headlines & Slogans |
| B1144L | Ogilvy on Advertising (2 books) |
| B1176L | Real Estate Classified* |
| B1177L | Retail Inserts in Daily Newspapers* |
| B1201 | Strategic Advertising Campaigns |
| B1202 | Strategic Advertising Campaigns II |
| B1204 | Strategy in Advertising |
| B1215L | Telephone Advertising |
| B1237 | Which Ad Pulled Best? |
| V1001 | Creating A Single Sheet Insert Program |
| V1011L | How Broadcast Sells Against Newsp. |
| V1012 | Move Broadcast Dollars To Newspaper |
| V1013 | How To Present To Broadcast Advertisers |
| V1014 | Broadcast Terminology |
| V1045 | Presentation Building Skills |
| V1061 | Basics Of Layout & Copy |
| V1068 | Countdown To Contract |
| V1083 | Managing Yourself: Customer-Focused Account Management |
| V1084 | Managing the Ad Dept: Why traditional selling strategies fail |
| V1086* | Classifieds: Winning in Changing Times Strategies and Solutions for Electronic Classifieds |
| V1090 | Yellow Pages 1 |
| V1091 | Yellow Pages 2 |
| V1092 | Yellow Pages 3 |
| V1093 | Yellow Pages 4 |
| V1123 | Designing Good Ads |
| V1124 | Personality Traits of Top Salespeople |
| V1144 | Using Spec Ads To SelL |
| V1146 | Database Marketing |
| V1152 | Help Wanted Help - Selling recruitment adv. |
| V1162* | A Closer Look At Yellow Page |
| V1205 | Presentation Tools & Research |
| V1207 | Why Media Plans are Important |
| V1402* | Design for Sale |
| V1421* | How to Make a Good Ad Better |
| V1422* | Creating a Business Plan |
| V1428* | The Ad Rep as a Business Coach |